As a CPO I improve aim to improve conversion and engagement based on customers insight, improved UX and an innovative commercial mindset to continually redefine the product road map and business opportunities. I’m a big fan of Lean Start-Up principles and agile development.
Capezio.com – ‘Spotlight’
Design and development of a ‘content hub’ to help build an online community around the 130 year old Capezio brand. With dance, health, fitness and product editorial content, ‘Spotlight’ became a key tool in the online marketing strategy and e-commerce customer journey.
Chief Product Officer | Developer | Designer
MyFriendsHotel.com
Top 10 Travel Websites – “One to Watch” – The Sunday Times Travel Magazine
MyFriendsHotel.com is an interest-based accommodation network. Members can list and rent out anything from a sofa-bed to a luxury villa with a private beach. It’s like dating for accommodation so you choose who stays based on their profile. It’s free to join and uses a Unique Verification Code System via PayPal to protect both Hosts and Guests.
Chief Product Officer | Project Manager | Business Director | Designer
BlinkCollective.com
Daily Mail Website of the Week. Badged as ‘an emporium for the curious mind’, Blink Collective offers a variety of unique paid and free experiences, that can be purchased and enjoyed by the customer or gifted to another.
Chief Product Officer | Project Manager | Business Director | Designer
X-Factor Interactive Game
Conceived the gameplay and managed the product development / budget to hit the Christmas release date.
Chief Product Officer | Project Manager | Business Director | Designer
The World At War – 30th Anniversary Edition
Produced the DVD Box Set, Filmed and Edited the ‘Making Of’ & researched ‘Extra’ material
Chief Product Officer | Project Manager | Business Director | Designer
Skilates DVD
Co-produced, Filmed and Edited this Ski and Snowboard fitness video and reality DVD.